Marketing Strategies of Luxury Industry Analysis with Strategic Marketing 4C Frame: A Case Study of Gucci

Marketing Strategies of Luxury Industry Analysis with Strategic Marketing 4C Frame: A Case Study of Gucci

碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 107

Bibliographic Details
Main Authors:	Kuo, Hsiao-Tzu, 郭效慈
Other Authors:	Wu, Lei-Yu
Format:	Others
Language:	zh-TW
Published:	2019
Online Access:	http://ndltd.ncl.edu.tw/handle/nxzh4g

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