| Summary: | 碩士 === 輔仁大學 === 國際經營管理碩士學位學程 === 107 === Mobile payment services are new technological innovations that have been a topic of much research in recent years. However, existing research in the mobile commerce area has not investigated the determinants of continuance usage intention in mobile payments. The purpose of this paper is to investigate continuance usage intention in the post-acceptance phase. This study developed and validated an extended framework based on the post-acceptance model of information system continuance. A total of 220 respondents participated in the study and were analyzed to test the proposed hypotheses.
The results revealed that users’ confirmation has a positive relationship with perceived usefulness and satisfaction. In turn, perceived usefulness has a positive relationship only with satisfaction, which has a positive relationship with users’ continuance usage intention. Perceived usefulness has an indirect but not a direct influence on users’ continuance intention. The findings have implications for mobile payments firms and banks, which could plan their strategies to increase consumers’ continuance usage intention to use mobile payment services.
Most studies have focused only on initial adoption of services and have paid little attention to usage continuance in the context of mobile payments. This study fills the gap in the literature by focusing on the post-consumption phase. These results contribute to defining the role of perceived usefulness, confirmation, and satisfaction in mobile payments continuance usage intention, and providing a new view that supplements the extant technology acceptance research. Practical implications of the study results are discussed.
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