A Preliminary Study on How Instagram Internet Celebrity Chooses To Use Endorsement Products

碩士 === 逢甲大學 === 企業管理學系 === 107 === With the popularity of Internet and smart phones, it is easier to upload text, photos and movies using mobile phones or tablets. Through these ways, people can share their daily life more easily. Relatively speaking, with the vigorous development of the Internet ge...

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Bibliographic Details
Main Authors: LING-YU-YU, 林宥榆
Other Authors: Meng Yu Cheng
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/p8ge2b