Summary: | 碩士 === 逢甲大學 === 土地管理學系 === 107 === On the advertisements of daily newspaper, magazines and websites, it is often to find that high greening and views from the environment and landscape within the residential areas proposed by real estate companies. High quality collective mansions usually are equipped with conditions, including: low site coverage ratio, low floor area ratio, low building density and high greening coverage ratio, which are named “three lows and one high” characteristics. From the perspectives of architural development and residential demands, they are looking for both higher efficiency uses of resources and meanwhile more friendly treatment toward the environment. Therefore, the policy of “yield green to the residential community” only for residents within the community to enjoy is the mainstream idea in Taichung City. The motivation of this study was focused on the best efficacy of real estate developers and consumers to reach both price and values maximization from the viewpoint of the importance of botanical greening and landscape to the high quality collective mansions.
The purpose of this study was to explore the influences of botanical greening landscape on the prices of the high quality collective mansions and to provide the values of references for real estate investors, housing consumers as well as researchers of this concern.
In terms of study methodology, literature of the effects of botanical green landscape on housing prices and relevant issues was reviewed to assure the study framework. By considering that general housing consumers and first time housing buyers may not be easy to understand this study topic, experts such as: bosses of building companies, real estate dealers, brokers, agents and realestate praisers, were interviewed to gather the data for the base of the study analyses.
The findings of this study included: (1) the opinions of both experts and consumers in their eyes were quite similar towards the study topic, yet a few differences were still remained; (2) consumers in experts’ eyes were quite similar in their behaviors of greening landscape housing purchasing decisions analysis but the policy factor was less affected; (3) the characteristics of the high quality mansions need to be considered not only unit price, numbers of area units and total price of the housing unit, but also nearby environment and living environment within the mansions; and (4) the analyses of both the good and the bad influences of the botanical greening landscape on housings prices were presented.
According to the study results, some suggestions were presented for the references of real estate developers, investors, land owners, housing buyers as well as following researchers for the concerns of how botanical greening landscape affect the housing prices in high quality collective mansions.
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