A Study on Business Model of Numerology and Day Selection Organization

碩士 === 大葉大學 === 企業管理學系碩士班 === 107 === In the Chinese social life, people in the numerology industry are no strangers, whether it is the naming of newborns, the choice of the day, the planning of Feng Shui. Numerology has a long history. With the changes of the times, the new modes of operation have...

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Main Authors: HOU, WEN-O, 侯文娥
Other Authors: TSENG, CHING-CHIH
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/47zaxs
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spelling ndltd-TW-107DYU001630152019-06-28T05:25:37Z http://ndltd.ncl.edu.tw/handle/47zaxs A Study on Business Model of Numerology and Day Selection Organization 命理擇日館之商業模式研究 HOU, WEN-O 侯文娥 碩士 大葉大學 企業管理學系碩士班 107 In the Chinese social life, people in the numerology industry are no strangers, whether it is the naming of newborns, the choice of the day, the planning of Feng Shui. Numerology has a long history. With the changes of the times, the new modes of operation have been born. This study uses the case study method and interview methods in qualitative research to analyze the traditional numerology museum’s SWOT mode and current business model. After the analysis, it was found that the network of traditional numerology and new media were lacking, therefore recommended to strengthen this part and give a new business model canvas. TSENG, CHING-CHIH 曾清枝 2019 學位論文 ; thesis 60 zh-TW
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description 碩士 === 大葉大學 === 企業管理學系碩士班 === 107 === In the Chinese social life, people in the numerology industry are no strangers, whether it is the naming of newborns, the choice of the day, the planning of Feng Shui. Numerology has a long history. With the changes of the times, the new modes of operation have been born. This study uses the case study method and interview methods in qualitative research to analyze the traditional numerology museum’s SWOT mode and current business model. After the analysis, it was found that the network of traditional numerology and new media were lacking, therefore recommended to strengthen this part and give a new business model canvas.
author2 TSENG, CHING-CHIH
author_facet TSENG, CHING-CHIH
HOU, WEN-O
侯文娥
author HOU, WEN-O
侯文娥
spellingShingle HOU, WEN-O
侯文娥
A Study on Business Model of Numerology and Day Selection Organization
author_sort HOU, WEN-O
title A Study on Business Model of Numerology and Day Selection Organization
title_short A Study on Business Model of Numerology and Day Selection Organization
title_full A Study on Business Model of Numerology and Day Selection Organization
title_fullStr A Study on Business Model of Numerology and Day Selection Organization
title_full_unstemmed A Study on Business Model of Numerology and Day Selection Organization
title_sort study on business model of numerology and day selection organization
publishDate 2019
url http://ndltd.ncl.edu.tw/handle/47zaxs
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