A Study on the Using Intention of Consumers for Mobile Payment by Innovation Resistance Theory

碩士 === 朝陽科技大學 === 休閒事業管理系 === 107 === This study aims to explore consumers' willingness to use action payments, with innovative resistance theory and technology acceptance model as the main structure of this study. In this study, the users of the related fan pages and forums were selected as th...

Full description

Bibliographic Details
Main Authors: KANG, YUE-XUAN, 糠岳軒
Other Authors: Lee, Su-Shiang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/vshush