Analysis of the Key Factors for Choosing Vehicle Inspection Agencies with DEMATEL–Taking Hsinchu Area as an Example

• Main Authors: CHEN, TU-TSUN, 陳有村
• Other Authors: Lo,Shih-Ching
• Format: Others
• Language: zh-TW
• Published: 2019
• Online Access: http://ndltd.ncl.edu.tw/handle/3we2ed

碩士 === 中華大學 === 運輸科技與物流管理學系 === 107 === In the era of the opening of the free information market, and with the opening of the automobile inspection business, the government has no limit on the number of manufacturers, and the competition in the industry is relatively fierce. Therefore, the service quality and satisfaction of the industry have a profound impact on customer choices. The will of the factory is the subject of the most concern of the company. How to make old customers regain their patronage and not consolidate the original market, how to further create new competitive advantage strategies to attract new customers and maintain long-term stable relationship with customers and improve service quality and satisfaction. It will be the focus of business opportunities and the key to winning from competition with other players. This study chooses to use the actual visit method to conduct a questionnaire survey on the supervision units, inspection companies, relevant department scholars and experts in the Hsinchu area and the old customers who have returned to the factory for more than ten years. Another consideration is that the available resources and equipment cannot be affected again due to the improvement. Factor and other factors, combined with the decision-making laboratory analysis method (DEMATEL) two-phase comparison method, analyze the key factors with core influence; and divide all the factors into four categories, respectively, "high core factor, driving factor , independent factors and affected factors, to provide decision makers or relevant industry players to develop appropriate countermeasures to enhance the competitiveness of the industry's resources and effectiveness in the industry.