A Case Study on A Company\'s Digital Tool in Pharmaceutical Marketing: From a Customer Journey Perspective

碩士 === 長庚大學 === 商管專業學院碩士學位學程在職專班經營管理組 === 107

Bibliographic Details
Main Authors: Hui Ling Lin, 林慧玲
Other Authors: H. Y. Chang
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/cgi-bin/gs32/gsweb.cgi/login?o=dnclcdr&s=id=%22107CGU05457009%22.&searchmode=basic
Description
Summary:碩士 === 長庚大學 === 商管專業學院碩士學位學程在職專班經營管理組 === 107