The First and Follow-up Stocking Strategy with Word-of-Mouth Effect and Demand Uncertainty
碩士 === 元智大學 === 工業工程與管理學系 === 106 === In the second half of the 20th century, with the advent of the Internet information era, the E-commerce sales model sprang up. As the high popularity of the Internet, Ecommerce platforms have gradually changed people's consumption patterns. Consumers'...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42d3en |