| Summary: | 碩士 === 國立雲林科技大學 === 企業管理系 === 107 === This plan comes from the former CEO of "Guangzhou Zhongyang Glaze Company", who received tons of request from former customers for processing services after shutting down the business. Because the former CEO has more than 20 years of experience in the industry and the products and services provided in the past have made customers very satisfied. Therefore, under the request and encouragement from customers, he decided to do sole proprietorship in “Guangzhou” City to set up a new factory to carry out related business processing services from “Hebao Crafts Materials
Co., Ltd.”.
Although the company's internal managers have more than 20 years of experience in the industry, they don’t know have the knowledge theory of industrial competition analysis, financial planning, cost analysis, etc. I, however, am very interested in the competition analysis of the tile industry in mainland China, Therefore, I’d like to cooperate with them by using academic expertise to write plans for them, and also understand the competition of the tile industry in mainland China by communicating with them.
During the cooperation process, I learned about the investment situation in the Chinese market and the trend of the future ceramic tile industry. I noticed that the company's competitiveness and many advantages in the industry after the industry competition analysis, such as the establishment of good CRM before launch, lower production costs, exclusive and diversified product, etc., Because of above, I'm convinced that this investment plan is less risky, great vision and worth to invest.
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