A Case Study of New Product OpportunityIdentification: Co-evolution among Customer Value, Core Technology and Evaluation Criteria
博士 === 國立雲林科技大學 === 企業管理系 === 106 === Abstract The previous studies on new product opportunity identification often revolve around customer value and core technology. On the other hand, this study explores new product opportunities from the perspective of the criteria for opportunity assessment for...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/nk37hx |