| Summary: | 碩士 === 環球科技大學 === 觀光與生態旅遊系環境資源管理碩士班 === 106 === This study mainly discusses the research on the correlation among optimal experience, sports Involvement and satisfaction of road runners' participation. First of all, the effect on the degree of satisfaction for road runners involved in sports involvement and smooth experience. And confirm the causal relationship between the various facet variables, explore the operational definition of each variable, and design an appropriate questionnaire to measure variables.
In terms of questionnaires, respondents who had participated in the road run were the subjects of the survey. A pre-test was conducted before the questionnaire survey and 30 questionnaires were issued. In this study, a convenient sampling method was used to test road runners from February 21, 2018 to March 20, 2018, and 250 formal questionnaires. The data obtained were verified by descriptive statistical analysis, reliability and validity test of scale, correlation analysis, regression analysis and path analysis and other statistical methods.
The results of the research show that the involvement of participants in the road runners has a significant impact on the satisfaction of the event. The optimal experience of participants in the competition has a high positive significant effect on satisfaction. In addition, the smooth experience has an intermediate effect on the relationship between road runners' participation in the impact on satisfaction.
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