Crisis and Responses of Baseball Organizations: A Situational Crisis Communication Theory Perspective
碩士 === 淡江大學 === 企業管理學系碩士班 === 106 === The value of sports industry has been constantly rising as the trend of sports swept over the world in recent years. Yet, the rapid development of sports industry leads to the emergence of crisis and forces professional sports organizations to face the challenge...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/d9947z |