The Differences between Non-mother and Mother Female Consumers in their Rating of Importance of Restaurant Store Image
碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士在職專班 === 106 === With the awakening of female consciousness and gradual economic dependence of modern women, women have increasing purchasing power and often act as a primary maker of purchase decisions in the household. Among the numerous factors affecting consumers’...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/v92tg9 |