The Impact of New Product Announcement of Apple Computer Company on Stock Prices of Taiwan's Supply Chains: iPhone as an Example

碩士 === 亞洲大學 === 財務金融學系碩士在職專班 === 106 === This purpose of this study is to examine the impact of new product announcement of Apple Computer Company on share prices of Taiwan's supply chain firms. Most past literatures used the traditional event study methodology to analyze this issue, but they i...

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Bibliographic Details
Main Authors: WU, MENG-LING, 吳孟玲
Other Authors: LIU,YONG-CHIN
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/28mjjc