A study on the Comprehensive Model of Integrated Marketing - A case of mobile game”Dot Arena”
碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 106 === Due to the popularity of smartphone, the online game players become mobile game users. The game development companies focus on mobile game development instead of online game development accordingly. Because of the limitation of operation and hardware in sma...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hbfrnr |