The Research of Taiwan Micro-film Advertisement’s Critical Success Facter

碩士 === 世新大學 === 傳播管理學系 === 106 === With the continuous evolution of advertising forms, micro-film advertising has gradually become familiar with advertisers and consumers. The biggest advantage of micro-film advertising lies in the fact that the product behind the story narrative brings out the prod...

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Bibliographic Details
Main Authors: CHANG, YUE, 常悅
Other Authors: HSU, PI-FANG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/8pmew3