Influence of Customer Perception and Corporate Image on Brand Loyalty—The Case of Uber
碩士 === 僑光科技大學 === 企業管理研究所 === 106 === Abstract The new-style sharing economy let sonsumers have more choose, for new thing, people will expectation or feel afraid . For better benefit, Uber must be improve the value. The purpose of this study is to investigate the influencing factors about corpo...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7v6f83 |