The Game of Analysis of ASE and SPL Acquisition

碩士 === 國立臺灣科技大學 === 管理研究所 === 106 === This article focus on the case of the semiconductor packaging and testing company ASE Co., Ltd. M & A SPIL, and uses the game theory to analyze the strategies adopted by the company. M & A as a rapid business growth strategy has its speed and positive ef...

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Bibliographic Details
Main Authors: Jacob Huang, 黃炎文
Other Authors: Shun-Chiao Chang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/ckawmd
Description
Summary:碩士 === 國立臺灣科技大學 === 管理研究所 === 106 === This article focus on the case of the semiconductor packaging and testing company ASE Co., Ltd. M & A SPIL, and uses the game theory to analyze the strategies adopted by the company. M & A as a rapid business growth strategy has its speed and positive effect, but sometimes the amount involved in mergers and acquisitions is very large, such as the case of ASE Co. to pay a huge $ 4 billion funds, follow-up in the management system and corporate culture integration It takes time and effort to overcome it. This article first analyzes the timing and benefits of the merger and acquisition of ASE Co. by the theory of mergers and acquisitions, company financial reports, and the number of shares held by the directors. Finally, it uses the game theory to analyze the best strategies that the two companies should adopt. The final conclusion is that ASE Co. will increase its market share by acquiring defective products, expand the gap with Rank 2nd company, Korean Amkor at one stroke, and strengthen the overall financial advantage. As for fake products, the company should be pleased to accept the proposal of the merger. The last two companies decided to join a group of holding companies. If they can further merge common organizational units in the future, they will be able to exert greater synergies to improve their profitability and achieve one plus one more than two.