VideoVision’s Revival - agency or production?

碩士 === 國立臺灣科技大學 === 管理研究所 === 106 === This case study focuses on VideoVision that operates a video advertising agency in Taiwan for a long period of time. Its subsidiary iQIYI will reclaim its power of attorney to take over the Taiwan market and strive to save it for a limited time in 2017 On the ot...

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Bibliographic Details
Main Authors: Mei-Hui Lu, 呂美惠
Other Authors: Pin Luarn
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/9vefhk

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