Unique QR Code Integrate with Social Media to Achieve Customer Loyalty Program

碩士 === 國立臺灣科技大學 === 企業管理系 === 106 === According to Nielsen's global online survey, physical channel sales account for about 63% of total sales in Taiwan. The main market sales are still based on physical channels. However, in the face of the ever-changing market, how to increase consumer loyalt...

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Bibliographic Details
Main Authors: TAI-HUNG LIU, 劉代弘
Other Authors: Meng-Yen Lin
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/7nvgwq