| Summary: | 碩士 === 國立臺灣大學 === 財務金融組 === 106 === China''s medical market grows up at 18% per year. The total market will reach RMB 1 trillion in 2015. According to the national policy, it''s estimated that the 20% subsidize beds will be set up in general hospitals. However, Foreign hospital has complementary advantage to support general hospital. Foreign hospitals emphasize a high standard of diversified, personalized, and privatized medical services. Target groups are huge enterprises, senior white-collar workers, foreign, and diplomats. The high-end medical service requires more and more different personal services. If foreign hospitals can use own advantage in medical service, management, and operation. It will be a really successful hospital in China''s medical market.
In this study, we analyzed China''s medical market in recent years. Including the impact of China''s economic reform, the reform background of China''s healthcare system, the policies for China''s healthcare reform, and the reform of China''s medical insurance system. And analyzed the pros and cons between public hospitals, private hospitals, and foreign hospitals. To Find a new potential marketing and investment in China''s medical market.
We look forward to providing a clear market guide for those who want to investment and development in the medical service market in China. Taiwan hospital has to import excellent medical services and management to be a standard in the China hospital market. We have to enhance the medical quality in China. We hope this study will provide more complete information to those who are interested in using it.
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