The Impact of Innovative Service on Consumer Value and Service Experience: An Empirical Study of KKday
碩士 === 國立臺中科技大學 === 企業管理系碩士班 === 106 === In recent years, the business model of destination tourism has arisen, and the development and design of tourism products have incorporated many innovative elements to develop experiential tourism. In the past, most researches focus on the basic definition of...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9n87fw |