Factors Affecting People’s Willingness to Use Mobile Payment: Cognition of Brand Developing Countries

碩士 === 國立臺北大學 === 公共行政暨政策學系碩士在職專班 === 106 === The purpose of this study is to explore what factors will affect people’s behavior and willingness to use mobile payment, and weather the cognition of the brand developing countries will have a special impact on them. Through literature review, this stud...

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Bibliographic Details
Main Authors: LIU, SU-CHU, 劉素珠
Other Authors: LEE, CHUNG-PIN
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/e996d4