A Study on Strategic Positioning and Competitive Advantage of Fitness Equipment Manufacturer

碩士 === 國立中山大學 === 企業管理學系研究所 === 106 === The continuous development of the global economy has led people to pay more and more attention to their own health. Therefore, this study through analysis two fitness equipment brand companies which are Johnson and Dyco.This research obtains case company infor...

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Bibliographic Details
Main Authors: Yu-Kai Chou, 周鈺凱
Other Authors: Chao-Cheng Chung
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/3swnq5