Factors Affecting Customers' Re - Purchase - A Case Study of X Insurance

碩士 === 國立高雄第一科技大學 === 行銷與流通管理系碩士專班 === 106 === The endless stream of new policies is paramount to performance-driven life insurance, with sources of new policies including initial purchases by new customers and repurchase of used ones. According to the report of Hyundai Insurance Magazine, taking li...

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Bibliographic Details
Main Authors: TSAI,LI-MIN, 蔡麗敏
Other Authors: YEH,HSIAO-PING
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/zzn7xt