| Summary: | 碩士 === 國立中央大學 === 產業經濟研究所在職專班 === 106 === This paper uses firm-level data of 2011 manufacturing industry of computer to determine what factors affects the firm’s total export and export ratio. And in analyzing the determinants of firms using e-commerce technology, our results show that elder firms , that have higher R&D expenditure, foreign investments and every scales of firms, more willing to adopt the e-commerce.
Furthermore, e-commerce has divided into two parts: E-buy and E-sale in this research, more industries will attend to adopt E-buy not E-sale. Our research regards Probit Model and Tobit Model to analysis and showed the empirical evidence to display above- mentioned.
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