The Study of Competitive Advantages in Media Industry Transfroming from Traditional Media Toward Digital

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 106 === The traditional media has faced a great of challenges in the changing times. This industry reaches a moment that must be changed, but not certain how it will be changed. At the same time, this is also the opportunity for an optimal transformation. The sup...

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Bibliographic Details
Main Authors: Chou, Te-Yu, 周德郁
Other Authors: Yang, Chyan
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/kk7572