Key Marketing Factors for Green Product under Sustainable Development: A Case Study of Smartphones
碩士 === 國立交通大學 === 經營管理研究所 === 106 === Billions of smartphones are being produced, sold, and disposed of yearly and mobile phone manufacturers earns profits through this short-term product life circle. However, this involves many environmental problems and this is a burden for the environment and soc...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/phq5a3 |