Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory

碩士 === 國立成功大學 === 國際經營管理研究所 === 106

Bibliographic Details
Main Authors:	Tran Thanh ThyDang, 鄧陳清施
Other Authors:	Jeng-Chung Chen
Format:	Others
Language:	en_US
Published:	2018
Online Access:	http://ndltd.ncl.edu.tw/handle/53yk95

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spelling	ndltd-TW-106NCKU53210372019-10-31T05:22:17Z http://ndltd.ncl.edu.tw/handle/53yk95 Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory Tran Thanh ThyDang 鄧陳清施碩士國立成功大學國際經營管理研究所 106 Jeng-Chung Chen 陳正忠 2018 學位論文 ; thesis 82 en_US
collection	NDLTD
language	en_US
format	Others
sources	NDLTD
description	碩士 === 國立成功大學 === 國際經營管理研究所 === 106
author2	Jeng-Chung Chen
author_facet	Jeng-Chung Chen Tran Thanh ThyDang 鄧陳清施
author	Tran Thanh ThyDang 鄧陳清施
spellingShingle	Tran Thanh ThyDang 鄧陳清施 Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
author_sort	Tran Thanh ThyDang
title	Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
title_short	Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
title_full	Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
title_fullStr	Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
title_full_unstemmed	Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory
title_sort	understanding behavior of using advertisement blocking software: an application of psychological reactance theory
publishDate	2018
url	http://ndltd.ncl.edu.tw/handle/53yk95
work_keys_str_mv	AT tranthanhthydang understandingbehaviorofusingadvertisementblockingsoftwareanapplicationofpsychologicalreactancetheory AT dèngchénqīngshī understandingbehaviorofusingadvertisementblockingsoftwareanapplicationofpsychologicalreactancetheory
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Understanding Behavior of Using Advertisement Blocking Software: An Application of Psychological Reactance Theory

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