A Study on the Correlation between in FMCG Industry Business Performance and Brand Channels in Taiwan -Case Study of Body Care Hand Care Products
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 106
Main Authors: | Yang, I-Ru, 楊逸茹 |
---|---|
Other Authors: | 鄭宇庭 |
Format: | Others |
Language: | zh-TW |
Published: |
2018
|
Online Access: | http://ndltd.ncl.edu.tw/handle/m5hxcc |
Similar Items
-
Emerging Channel Innovation in Taiwan FMCG Market
by: Chih-Hsieh Chang, et al.
Published: (2006) -
Successful Factor of Brand Construction for FMCG Industry
by: 鄧弼文 -
Factors of successful brand extensions in the FMCG industry
by: Seyama, William
Published: (2013) -
The analysis to channel conflict of FMCG manufacturer Case of care products to dental clinics
by: Su-Ling Wu, et al.
Published: (2019) -
The Study on Employer Brand of FMCG Industry : The Case of A Multinational Cosmetics Corporation’s Subsidiary in Taiwan
by: Lin, Mei-Chi, et al.
Published: (2018)