Strategic Innovations in South Korean Cosmetics Industry-A Case Study on Amorepacific
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 106 === Throughout the 20th century, the cosmetics industry went from the early inception to the one of rapidly growing and highly thriving but its market was always controlled and dominated by a few brand name products from Europe, the US and Japan. Yet, beginni...
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Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/p46ujr |