The Impact of Package Message on Food Consumption-The Role of Self-Awareness
碩士 === 國立政治大學 === 傳播學院傳播碩士學位學程 === 106 === There is a serious problem of obesity in Taiwan, because of unhealthy food, as well as the environmental factors in our daily life, especially the design of packaging when shopping in the store. As one of primary promotional tools for marketing, packaging,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/a8y2k2 |