Study on Experiential Marketing, Leisure Involement, Satisfaction and Revisiting Willingness-A Case Study of SOXLINK in Changhua County
碩士 === 康寧大學 === 企業管理研究所 === 106 === This study aims to discuss the correlations among experience marketing, leisure involvement, customer satisfaction, and revisit intention of visitors to tourism factories. With convenience sampling, the questionnaire survey was conducted from March to April of 201...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/hc829p |