室內裝修業企業診斷之研究--以F行號為例

• Main Author: 劉寶程
• Other Authors: 林萍珍
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/78w77u

碩士 === 國立高雄應用科技大學 === 金融系金融資訊碩士在職專班 === 106 === This research uses F company as a diagnostic research case,diagnostic process from the inside out,Step by step。First, external analysis of the interior renovation industry of the case company,from the upstream and downstream industry、development process and current status、industry characteristics and profitability analysis, understand the industry's development trend in Taiwan, and carry out SWOT analysis and five force analysis。Secondly, conducting case diagnosis on company companies,first analyze the profits and losses of the profit base,then inside the company produce、marketing、human Resources、research and development、finance、administrative、information seven management functions for diagnosis,Use scholars the financial /management/policy /analysis method (FMSA) integrated analysis model proposed by Zhu Yi You,comprehensively summarize the financial urgency indicators of individual companies、improve management feasibility indicators and strategic feasibility indicators,after cross-integration analysis,sort out the problems in the development of case management companies, and then propose a solution to the problem, as a reference to improve business performance。