Exploring Brand Attitude and Purchase Intention of Developing New Products with Leftover Food: taking Community Attachment as a Moderator

碩士 === 義守大學 === 企業管理學系 === 106 === “Leftover” will cause more wasting and bring negative impacts on environment, so the society is getting more attention to this issue. The purpose of this study was to explore whether the perceived risk of consumers on products made from processed leftovers and...

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Bibliographic Details
Main Authors: Tung-Ting Liang, 梁董廷
Other Authors: Yuan-Hsien Chuang
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/4qkem5

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