| Summary: | 碩士 === 輔仁大學 === 資訊管理學系碩士在職專班 === 106 === This study employed Internet users as the population of its samples and used the technology acceptance model as its research framework and Internet surveys as its method. The data collected were then analyzed and verified, after which the following research results were obtained:
1. Both the perceived usefulness and the perceived ease of use had significant impact on the users’ attitude. This suggests that if users perceive the AR as useful, they will consider that the system can improve their learning efficiency. If users also regard the system as easy to use and master and that it is user-friendly, this will significantly affect their final behavioral intention.
2. At the same time in developing the technological operation of the AR digital teaching material system, if the benefits of the system can be increased, it will significantly enhance users’ behavioral intention toward the product. Furthermore, developing a better perceived ease of use to shorten the time for users to master the AR digital teaching material system will relatively and significantly enhance their behavioral intention.
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