A Study of Big Data on Wedding Photography Network Platform-A Case Study on TL Company
碩士 === 輔仁大學 === 織品服裝學系碩士班 === 106 === There are four goals of this study: 1) Analyze the changes in consumers’ wedding sharing experience on the Internet between 2001 and 2017. 2) The credibility and the selectivity of the wedding consuming experience shared online. 3) The effect of using different...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/e6ms9h |
| Summary: | 碩士 === 輔仁大學 === 織品服裝學系碩士班 === 106 === There are four goals of this study: 1) Analyze the changes in consumers’ wedding sharing experience on the Internet between 2001 and 2017. 2) The credibility and the selectivity of the wedding consuming experience shared online. 3) The effect of using different social media sharing the experience on newly-married couples. 4) The public information of the wedding experience from the newly-married couples can be used by the wedding companies.
This study analyzes the experience of weddings on the Internet between 2001 and 2017. We investigated the wedding companies that are filed by the Taipei City government and collected the experience-sharing sharing information on social media of legal wedding companies. This study aims to find a way to look for legal wedding companies on the active Internet nowadays and explore a standard example for the newly-married couples.
According to the study, we have found that: 1) There is an obvious decrease of the “veryWed” website information of quite a lot of companies after 2015.. 2) The information presented by the wedding companies that cooperates with the advertisements on the website is different. 3) The way they operates on the online platform is different between the wedding companies and other workshops. 4) The information on the wedding website is diverse but it might be less dependable as the time goes on. 5) The sales staff is closely related to both consumers and the wedding companies 6) There is no consuming pressure in TL wedding company when the consumers are sharing experiences and purchasing the photos. 7) The advantages of TL wedding company come from overseas.
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