Evaluating the Economic Benefits of Yilan Marathon Runners

• Main Authors: CHEN, JUN-HAO, 陳君豪
• Other Authors: LEE, CHIEH-HSIEN
• Format: Others
• Language: zh-TW
• Published: 2018
• Online Access: http://ndltd.ncl.edu.tw/handle/tzr2t8

碩士 === 佛光大學 === 應用經濟學系 === 106 === 　　This study estimated the participants of the four marathons from November 2017 to October 2018 in Yilan. Participants can generate approximately NT$ 53 million worth of production. And through the industrial association analysis table of 52 departments across the country, it can produce about NT130 million in output. And through the concept of consumer surplus, it can generate approximately NT$13 million worth of NT$22 million worth of tourism. And through the industry association analysis table of the 52 departments of the country, the ratio of the output/actual input of the participants of the marathon competition in Yilan is 2.64. And through the industry association analysis table of the Yilan 39 Department, the ratio of the output/actual input of the Yilan Marathon runners is 2.51. This shows that the participants in the Yilan Marathon are not unobtrusively related to the industry. 　　The economic benefits of a marathon event should include the organizers, co-organizers, contestants and watchers of the event. However, it is actually difficult to get the balance sheet of the organizer and the assisting unit. And during the marathon race. It is difficult to distinguish between people watching and passing by. Therefore, the economic benefits estimated by this study only include contestants for marathon events. If these data are available later, the results of the study will be more realistic. And if the organizer can increase the satisfaction of the contestants, it will increase the contestants' consumer surplus, and this study estimates that this can increase the consumer surplus of NT$9 billion.