Bed and Breakfast (B&B)-An Management strategy and Customer Satisfaction Research-A case study of "Cha Zhi Xiang"(B&B) in Datong Township , Yi-Lan County
碩士 === 遠東科技大學 === 休閒運動管理碩士學位學程 === 106 === The study adopts qualitative research method to interview the owner of Cha Zhi Xiang, and adopts questionnaire survey to analysis consumer satisfaction with B&B. At last, we discuss the differences between the results of two methods ,and make suggesti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/prppk7 |