Analyze the Effect of Consumer Well-being by Purchasing Healing Products Online – Apply Gender and Personality Traits as Moderator Variables
碩士 === 中原大學 === 企業管理研究所 === 106 === Nowadays, shopping is one of the indispensable casual activities in the life, it could not only satisfy the psychological demand of human beings but added value of happiness and well-being. In recent years, "Healing Products" had become very popular, and...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/jct8bg |