Development of New Business Model Evaluation of the Relationship between Cable Manufacturing and Dealers from Purchasing Behavior of Dealers - a Case Study of W Company

碩士 === 中原大學 === 企業管理研究所 === 106 === In a stable and mature industrial market, new value should be provided to the loyal customers in order to keep them, or win over new ones from the competitors. It is an arduous task to improve customers’ ‘stickiness’ and loyalty. The company W studied in this pape...

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Bibliographic Details
Main Authors: Xing-Zhong Wang, 王興仲
Other Authors: Hsiao-Chi Chen
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/5m8tbs

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