The Study on the Marketing Channels and Marketing Model of Health Food Industry for Taiwan Medium-Small Enterprises

碩士 === 正修科技大學 === 經營管理研究所 === 106 === Taiwan has entered the aging society, people have higher health awareness than before: It makes the health food market thriving. However, it is difficult to establish the marketing channel for those SMEs which have limited resources. Therefore the selection of m...

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Bibliographic Details
Main Authors: CHANG,CHIN-LING, 張秦綾
Other Authors: LEE,CHI-CHENG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/9693ge