Exploring the influences of negative word-of-mouth on new entrants’ intention to apply

碩士 === 國立中正大學 === 企業管理系研究所 === 106 === Today, information technology rapidly develops. Negative word of mouth (NWOM) has greater impact on personnel recruitment. As it may not only reduce the organizational attractiveness, but also be critical references for decision-making of the new entrants’ job...

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Bibliographic Details
Main Authors: HSU, YU-LING, 許鈺翎
Other Authors: YANG, WEN-FEN
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/q8vp36