A Study on the Business Strategy of Taiwan Power Company after Liberalization of the Power Industry

• Main Authors: Chi-Hua Huang, 黃啟驊
• Other Authors: Po-Chien Li
• Format: Others
• Language: zh-TW
• Published: 2017
• Online Access: http://ndltd.ncl.edu.tw/handle/53252902880113780720

碩士 === 元智大學 === 管理碩士在職專班 === 105 === Recently, based on the trend of liberalization and privatization of the world’s industrial economy, the government has planed the energy transformation policies to develop the market function and upgrade the efficiency of enterprise. Taiwan Power Company has to fully understand this changing trend so as to strengthen its competitive advantage. Therefore, the purpose of the study is to collect and analyze Taiwan Power Company’s current operation status, and related case study on Electronic Power Corporation and the impact of the changing business environment on Taiwan Power Company, such as “Power Liberalization” and “Privatization of power industry” government’s policies, rising cost of fossil fuel and groundswell of environmental consciousness. Besides, this research plans using SWOT analysis to analyze the business strategy of Taiwan Power Company.