A Study of Appling Interactive Virtual Reality to Tourism Experience Marketing
碩士 === 國立臺北科技大學 === 互動媒體設計研究所 === 105 === Progress of technology has changed people’s lives and consumer behavior. Traditional marketing values functions and advantages of products. However, when consumers have to make decision from the variety of products, how to trigger their emotion and enhance t...
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| Format: | Others |
| Online Access: | http://ndltd.ncl.edu.tw/handle/4s225f |