The comparison of strategies for athleisure apparel product developments of global leading sports brand
碩士 === 國立臺北科技大學 === 有機染化紡織產業碩士專班 === 105 === The purpose of this study is to explore the global sportswear industry, and to analyze the market layout, product developments and procurement strategy of sport brands. Due to the healthy life style becomes popular, it enhances the demands for sportswear...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7qe52c |