Online Hotel Booking Practices from the Perspective of the Theory of Planned Behavior

碩士 === 東海大學 === 餐旅管理學系 === 105 === The widespread use of wireless Internet, smartphones, and tablet computers has made competition between different global travel service websites more intense than ever. In recent years more and more foreign-based hotel booking websites have expanded their business...

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Bibliographic Details
Main Authors: CHUANG,YUAN-PING, 莊婉平
Other Authors: Chang Y. Y.
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/98169288068273824820

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