The Use of UTAUT and TTF Integration Model to Explore Tourlist’s Behavior Intention to Use Mobile Phone Applications

碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士在職專班 === 105 === Abstract This study used UTAUT and TTF to discuss tourists’ behavior intention in action application system from the perspective of tourists. This study used convenient sampling and there were 279 valid questionnaires returned through paper questionnaires....

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Bibliographic Details
Main Authors: LUO, HSI-JEN, 羅錫仁
Other Authors: WANG, HSIU-CHIN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/ksr38g