A Study on National People to between Brand Image, Service Quality and Customer Satisfaction for a Star Rated Hotel in Taiwan

碩士 === 亞洲大學 === 休閒與遊憩管理學系 === 105 === This study mainly intends to explore Taiwan National People to the relationship between Brand Image, Service Quality and Customer Satisfaction for a Star Rated Hotel in Taiwan. Object of study covers national people in Taiwan. The study adopted sampling to condu...

Full description

Bibliographic Details
Main Authors: LIU, YUEN CHANG, 劉源常
Other Authors: CHANG, YU-WEI
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/y89jaz